Watch Where You’re Going is a wayfinding smartwatch for going on adventures in the city.

Using a GPS module and digital compass it provides a consistent heading towards the user’s destination, letting them explore different routes and find their way as they see fit.

WWYG is designed as a piece of intentional technology that respects the user’s autonomy. It enables users that may feel uncomfortable exploring the city without Google Maps running to leave their phone at home without fear of getting lost.